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SOFT CEO
Why High-Achieving Women Are Rejecting Hustle Culture & Rewriting Leadership
The Soft CEO movement is not theoretical for me — it is lived. After years of running agencies, building brands, leading teams, and carrying spiritual assignments, I realized something: hustle culture is incompatible with destiny. Women are leaving grind culture because it does not honor calling, health, or spiritual timing. Studies show that over 47% of high-performing women experience chronic burnout by mid-career [Citation: Yale Women’s Leadership Study], which aligns with
Tiana Phenix
Nov 30, 20252 min read
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